Image from YG Entertainment.

Global phenomenal K-pop girl group BLACKPINK is set to drop its album, “Born Pink,” on September 16.  

YG Entertainment revealed a poster showing the title track of the album, “Shut Down.”

“There’s a special form of intuition in the track and it also gives a mysterious ambiance. As the term “shut down” is synonymous with the act of stopping an operation or activity, it makes us look forward to how Blackpink will unfold their stories, just like how they’ve captivated global listeners with their songs,” the company said in a press statement.

On August 19 this year, BLACKPINK released its comeback song, “Pink Venom,” after a 22-month hiatus. The song was a prerelease single off the highly anticipated second full-length album.

The comeback song already smashed some records, landing atop the Daily Top Songs chart, making BLACKPINK the first female K-pop act to achieve such a feat. 

Moreover, BLACKPINK made history as the first female K-pop act to perform at the MTV Video Music Awards with “Pink Venom.” The quartet also won the award for Best Metaverse performance for its in-game concert in PlayerUnknown’s Battlegrounds.


Ronald Espartinez